Bra Size Guide

How a Properly Sized Bra Should Fit You
A well-fitting bra has a properly sized band that doesn’t ride up in the back. A snug band in the right size reduces strain on your shoulders. Cups in the right size fully contain your breasts without spilling over the top or sides. Above all, a well-fitting bra feels comfortable. It’s also the right style for you if it stays in place without needing adjustments throughout the day—so comfortable that you hardly notice it’s there.
How to Measure Your Bra Size
- Start by measuring around your ribcage, directly under your bust. Pull the measuring tape as tight as possible, since the bra stretches but the tape does not.
- Measure around your bust. For the best results, wear a bra and measure around the fullest part of your bust.
- Determine your band size. Find your underbust measurement in the chart below. For example, if your measurement is 87 cm, your bra band size is 85.
- Determine your cup size. The difference between the two measurements determines your cup letter. For example, if your underbust measurement is 87 cm and your bust measurement is 108 cm, the difference is 21 cm (108 cm - 87 cm = 21 cm). Find the cup letter corresponding to the difference in the chart below.

|
Underbust measurement |
EU size | UK size | Clothing size |
EU clothing size | UK clothing size |
| 58-62 | 60 | 28 | XXXS | 32 | 4 |
| 63-67 | 65 | 30 | XXS | 34 | 6 |
| 68-72 | 70 | 32 | XS | 36 | 8 |
| 73-77 | 75 | 34 | S | 38 | 10 |
| 78-82 | 80 | 36 | M | 40 | 12 |
| 83-87 | 85 | 38 | L | 42 | 14 |
| 88-92 | 90 | 40 | XL | 44 | 16 |
| 93-97 | 95 | 42 | XXL | 46 | 18 |
| 98-102 | 100 | 44 | 3XL | 48 | 20 |
| 103-107 | 105 | 46 | 4XL | 50 | 22 |
| 108-112 | 110 | 48 | 5XL | 52 | 24 |
| 113-117 | 115 | 50 | 54 | 26 | |
| 118-122 | 120 | 52 | 56 | 28 |
| Difference | EU Cup Size | UK Cup Size |
| 11 | AA | AA |
| 13 | A | A |
| 15 | B | B |
| 17 | C | C |
| 19 | D | D |
| 21 | E | DD |
| 23 | F | E |
| 25 | G | F |
| 27 | H | FF |
| 29 | I | G |
| 31 | J | GG |
| 33 | K | H |
| 35 | L | HH |
| 37 | M | J |
| 39 | N | JJ |
| 41 | O | K |
Fitting video
What is a sister size?
The Most Common Reasons for a Poor Bra Fit
Bra band is too large
Bra cups are too large
Bra cups are too small
How to Get It Right: 7 Things to Remember
- Choose a bra based on how you plan to use it.
- When trying on a bra, make sure it is fastened on the outermost, loosest hooks.
- Adjust the straps to a comfortable length. Avoid tightening them too much, as most of the bra’s support comes from the band.
- The band should sit level all the way around and not ride up in the back. It should fit snugly and comfortably to provide the best support.
- Make sure the underwires sit firmly against your body beneath your breasts.
- Make sure the cups sit against your skin without any spillage or gaps.
- Try the bra on with a shirt, too. This will show you the shape it creates and help you confirm that the cups are the right size.

Swimwear Sizing
A good swimsuit fits well and looks beautiful, but above all, it should be the right size. Our selection includes one-piece swimsuits and two-piece swimwear, including bikinis and tankinis. Our high-quality swimsuits are suitable for both the pool and the beach.
It's important that your swimsuit is the right size. When trying one on, it should feel comfortably snug, as the material may loosen slightly when wet. Our swimsuits generally hold their shape well, though this depends on how often you wear them.
Choose your swimsuit size based on your clothing size. Consider your torso length, too: if you're tall, choose a larger size. The exception is PrimaDonna Swim one-piece swimsuits, which use bra sizing, such as 85C. All our swimsuits also have cup sizes to ensure a good fit around the bust and provide the best possible support. Your swimsuit cup size doesn't necessarily need to match your bra cup size, as a smaller cup size is often sufficient in swimwear.
For bikinis and tankinis, you can generally choose your usual bra size. Bikini bottoms should fit comfortably snug, as the material loosens slightly when wet. If you're between sizes, choose the smaller one.
